We make a
positive impact by
elevating authentic brands to their full potential

Brandetize then... and now

How we started

In 2001, Brandetize was founded out of a pursuit to manage all of the marketing channels for world-renowned author, speaker and thought leader, Brian Tracy. We exceeded every goal we set and, soon, others were asking us to do the same for their business.

20 years of experience

Almost 20 years later, Brandetize has grown a lot, but we still love managing businesses that have a great message and products we believe in. It’s in our DNA to be entrepreneurs and bring our passion for growing businesses to every new relationship. Imagine the feeling you’d have waking up every morning knowing that your marketing partner is spending your money wisely, on efforts that will pay off. That’s what we offer.

Award-Winning Achievements

Meet the Team of Marketing "Sharks".

At Brandetize, our close-knit team of experts are always on the hunt for the latest marketing trends and are ready to strike with a strategy worth sinking their teeth into - bringing our clients a sea of opportunity. We stay ahead of the marketing game like Sharks staying ahead of their prey.

Executive Team

The founding members and partners oversee the full team and all initiatives.

Eric Berman - "Papa Shark"
CEO

Rob Poling - "Great White Shark"
CTO

Chelsea Frederick - "Sharkalytics"
CMO

Marketing Management

The account management and project management teams work together to drive strategy and execute work with team resources that will achieve your goals and deliver results.

Sam Carney - "Sharkarita"
VP of Marketing

Charlie Rohlfs - "Sharquille O'Neal"
Marketing Account Manager

Tonje Hansen - "Caf-FIN-ated Shark"
Marketing Account Manager

Varvara Lynch - "Lucky Shark"
Marketing Account Manager

Catherine Cacciotti - "Sharki C"
Marketing Account Manager

Jenn Young - "Sharrrrrk!"
Marketing Funnel Strategist

Andrea Morais - "Sharkward"
Senior Marketing Project Manager

Davis Nakashima - "Comme de Sharç"
Marketing Project Manager

Olivia Arbaugh - "Sharkpagne Showers"
Marketing Account Manager

Becky Barus - "Wandershark"
Marketing Account Manager

Lead Generation & Retention Teams

The lead generation and retention resources work within their individual areas of focus to bring new traffic to your website and engage them with ads, blogs, social media, partnerships, SEO and more.

Kris Corr - "Pinot Sharkio"
Acquisition Marketing Director

Erik Davignon - "Shark with a "K""
Senior SEO Manager

Alexz Miller - "Zhark"
Digital Content Manager

Molly Delmore - "@mindovershark"
Social Media Content Coordinator

Rachel Serceki - "Lil Shark"
Affiliate & Influencer Coordinator

Andi McCarter - "Sharkadelic"
Email Marketing Strategist

Amber Reyes - " Parmigiano Sharkiano"
Paid Media Strategist

Shannon Hickman - "Sharkuterie"
Media Coordinator

Creative Teams

The creative resources, inclusive of our designers and video production teams, help bring your brand assets to life across your website, social media platforms, and courses.

Kyle Covey - "Shark Deco"
Art Director

Aaron Hammock - "SHARKNADO"
Video Production Manager & IT

Jasmin Dongon - "Sharkahontas"
Graphic Designer

Development Team

Our technology and development team turns ideas and designs into web pages and reports that create and track a prospect’s journey through your customer funnel.

Eirik Antonsen - "Viking Shark"
Lead Developer

Michael Gallagher - "Disco Shark"
Front-End Web Developer

Vincent Nguyen - "Sharkley Davidson"
Front-End Web Developer

Support Team

The support team works to provide concierge level customer support to our clients and their customers for virtual and live events, membership programs, and product support. They also manage internal operations, company events, and the culture at Brandetize.